Audible has signed an initial development and production agreement with audio entertainment company Fresh Produce Media.
As part of the deal, Fresh Produce will create several scripted audio and documentary series in genres including arts and entertainment, music, wellness, true crime and science fiction. Fresh Produce’s first Audible Original, an eight-part audio documentary series about the Latin origins of punk music, will stream exclusively on Audible on March 10. The series will be Audible’s first production released simultaneously in English and Spanish.
Fresh Produce was founded late last year by Jason Ross, also founder of consulting firm Mercer + Ross. The audio company’s founding partners also include former Spotify Studios executive Maureen Traynor, former AMC Networks and IMC head of digital media Colin Moore, and former RadicalMedia executive producer Joe Killian.
“We are excited to work with Audible to develop and produce a compelling new first IP audio. We share a commitment to quality production and talent-driven storytelling,” Ross said. “Together, we look forward to pushing the boundaries of audio experiences for years to come.”
Over the past year, Audible has entered into a number of audio partnerships with production companies led by talent such as Lena Waithe, Laura Dern and Jayme Lemons, Kenya Barris, Queen Latifah and Shakim Compere and LeBron James and Maverick Carter.