Brandit is helping businesses weather the pandemic

Posted: 10/09/2021 22:15:38 PM

As the economy continues to recover and people return to offices, stores and restaurants, Brandit says that getting your brand noticed isn’t enough – people need to experience it. This is the driving philosophy behind the Hooksett-based marketing company Brandit. They help businesses with various aspects of branding, from logo design and online marketing to building lobbies and conference rooms that immerse visitors in a company’s identity.

President Scott Chalifour and his team also provide promotional items, clothing and accessories, displays and signs, printed materials and direct mail, and even personalized on-hold messages and jingles.

When the pandemic slowed demand for some of their services, Chalifour said he reallocated resources to focus on video production, webcasting and digital marketing. And they discovered new branding opportunities by providing branded face masks, safety signs, counter barriers, social distancing floor decals, home office backgrounds, and hand sanitizers and wipes for children. personalized hands.

Among its biggest clients is Southern NH University, which enlisted Brandit’s help when she had to send students home. Brandit provided custom kits shipped directly to students with branded headphones. “It’s remarkable how many students have posted ‘Love this school’ online after receiving the headphones,” Chalifour says.

Brandit’s revenue grew 15% in 2020, according to Chalifour. And, as the economy heats up again, businesses will need to regain the attention of customers and reconnect them with their brands. Before the pandemic, Autodesk hired Brandit to create striking Boston murals for its Boston office. Although the murals are made of vinyl, they look like hand painted brick.

These articles are shared by The Granite State News Collaborative partners. For more information, visit collaborativenh.org.

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