Efgh will be the marketing and creative agency of JJ Tax

Efgh, the agency newly founded by Emmanuel Upputuru and Joyce Shepherd, has won the JJ Tax account.

JJ Tax App, a chat-based tax app, was launched 2 years ago.

Efgh’s mandate includes responsibility for all marketing services, communication being of course only a part of it.
Emmanuel Upputuru says: “One of the main reasons I wanted to create Efgh was to control every aspect of a brand’s narrative. And JJ Tax gives us the privilege to go to the CEO’s table and discuss business challenges, explore and suggest decisions. It’s a new high. The ideas for communication that will arise from these conversations will only be richer. On the one hand it’s exciting, and on the other there are no excuses. I have known CA Jambukeswaran for a long time, it is exciting to be a part of his company history now.

Rashi, CEO of JJ Tax, says, “We are thrilled to have Efgh join our adventure and create a niche for us in the digital market. As a start-up, we face many challenges and together we plan to overcome them and be among the most popular tax apps in India. The faith and trust placed in us by over 1.4 million members within 2 years of launch is overwhelming and sets us on the right path.

Jambu, founder of JJ Tax says: “I have known Emmanuel for many years now. And it’s a privilege to have his agency, Efgh, by our side. We have very ambitious plans and I firmly believe that together we can achieve it. Emmanuel has a fantastic team – what I like about them is that they are interested in making our business a success. We want them to establish us as a powerful brand with their expertise. »

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